Market insights

What really happens to homes listed in Wilmington

The numbers most home sites don't show: how many listings never sell, how long homes really take, and what they sell for against the first asking price.

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Buddy Blake Team · Coldwell Banker Sea Coast Advantage

Market insights: Wilmington

September 28, 2026
(910) 395‑1000 · buddyblake.ai

1 in 4 Wilmington Listings Didn't Sell Last Year

In Wilmington, homes that were priced right from the start typically sold in 9 days. Ones that needed price cuts took 64 days and still closed at 93.1% of that lower ask. Overall, 1 in 4 listings ended without selling at all over the last 12 months.

Summary written September 23, 2026 from that day's numbers. The figures in the tiles update every hour, so they can differ slightly.

15 sold out of every 20 listed 5 didn't expired, withdrawn or canceled

Which pile do you want to be in?

Out of every 20 homes listed in Wilmington over the last 12 months, the solid houses sold. The outlined ones expired, were withdrawn or were canceled.

Priced right from day one: sold in a median 9 days. Needed price cuts: 65 days, and sold for 93.1% of the first price.

What waiting costs

A typical $454,000 home, per month
Mortgage (principal + interest)$2,404
Property taxes$116
Homeowners insurance$250
Upkeep$378
Utilities$250
About$3,400

About $3,400 every month the home sits.

Listings that didn't sell stayed on the market a median of 120 days — roughly $13,400 in holding costs, and the home still didn't sell.

An example, not a quote: 20% down, 30-year fixed at 6.95% (Freddie Mac average, 2026-09-17); New Hanover County rate 0.306 per $100 (NC Department of Revenue, 2025-26 county rates); town taxes add more inside town limits; insurance, upkeep (1% of value a year) and utilities are typical estimates. If your home is paid off, the mortgage line drops out — the rest still adds up.

When contracts fall apart

Contracts that fell apart

15%

642 of about 4,179 before closing

Those homes that later sold

68%

30% never sold

Sold vs. first ask after a fall-through

94.8%

vs. 97.7% on the first contract

Days to sell after a fall-through

70

vs. 22 on the first contract

The MLS doesn't record why a contract ends. In our experience the most common reasons are home inspection findings, appraisals that come in below the price, and buyer financing. How buyers paid on closed sales: conventional 60% · cash 26% · VA 5% · FHA 5%.

If you're selling

  • Homes priced right from day one sold in a median 9 days. Wait too long and you're looking at 64 days plus a price cut, closing around 93.1% of ask.
  • The $1M+ range struggled most, with a 33% didn't-sell rate. The $500-750K range did best at 19%.
  • Every month a home sits unsold costs about an estimated $3,400 in carrying costs. Sitting the median 120 days unsold runs about $13,400.
  • 15% of contracts fell apart before closing, most often inspection, appraisal or financing issues. Homes that came back after a fall-through took a median 70 days to sell versus 22 days on a first contract.

If you're buying

  • Half the homes that sold went for less than the first asking price, with a typical sale at 97.4% of ask. There's room to negotiate.
  • Listings that sat without selling stayed on the market a median 120 days before ending. If a home's been listed a while, that's worth noting.
  • 60% of buyers used conventional financing, 26% paid cash, 6% used VA and 5% used FHA.

Did you know?

  • 1 in 6 Wilmington contracts fell apart before closing over the last 12 months.
  • When a contract fell apart, 68% of those homes later sold anyway, at a median 94.8% of ask.
  • A typical $454,000 Wilmington home carries an estimated $3,400 a month at a 6.95% mortgage rate.

Thinking of selling in Wilmington? What it takes and what it costs →

For sellers

Listings that didn't sell

23%

up 3.3 pts from a year ago

1,044 expired, withdrawn or canceled vs 3,521 sold

Sold vs. first asking price

97.4%

about the same as a year ago

median sale price ÷ original list price

Sold below first asking

69%

share of homes that sold

Price cut on homes that didn't sell

2.0%

median — and they still didn't sell

For buyers

True days on market

28

up 5 days from a year ago

median for sold homes, counted from the first listing

Typical room below first ask

2.6%

how far under the original price homes sold

Didn't sell, then sold on a relist

23%

of listings that didn't sell the first time

Median sold price

$454K

up 3.2% from a year ago

3,521 homes sold

By starting price

First askingSoldDidn't sell% didn't sellTrue daysSold vs. first ask
Under $300K45918729%2996.3%
$300–400K83120620%2597.4%
$400–500K65215319%2497.6%
$500–750K93922219%2997.8%
$750K–1M30111227%2497.8%
$1M+33916433%4396.3%

Neighborhoods in Wilmington

NeighborhoodSoldDidn't sell% didn't sellTrue daysSold vs. first ask
Riverlights1702312%4898.5%
Landfall1053123%3596.2%
Blake Farm7123%4797.8%
Porters Neck Plantation392539%5697.2%
Historic District382439%3195.4%
Indigo at Abbey Preserve6200%13100.0%
Downtown362541%2195.1%
Riverlights - Del Webb272649%8595.8%
The Cape361225%5696.1%
Pine Valley Estates291737%3197.1%
Echo Farms331227%2497.5%
Village at Motts Landing301330%6397.2%
Fawn Valley212049%38100.0%
Sunset Park261435%1397.9%

Homes only (land excluded), last 12 months unless noted. "Didn't sell" = listings that expired, were withdrawn or were canceled (some owners stop for reasons that have nothing to do with the market); true days on market counts from the first listing, even when a home was relisted. Source: Hive MLS listing and sales records, updated September 28, 2026. Totals only — no individual listing is shown. Buddy Blake Team · Coldwell Banker Sea Coast Advantage · (910) 395‑1000

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