Buddy Blake Team · Coldwell Banker Sea Coast Advantage
Market insights: Jacksonville
October 9, 2026
(910) 395‑1000 · buddyblake.ai
Jacksonville: 1 in 7 Listings Didn't Sell Last Year
Over the last 12 months, Jacksonville saw 2,567 listings end, and 2,217 of those sold. The typical home that sold went in 26 days at 100.0% of asking price, but homes priced wrong sat a median of 84 days before giving up.
Summary written October 7, 2026 from that day's numbers. The figures in the tiles update every hour, so they can differ slightly.
Which pile do you want to be in?
Out of every 20 homes listed in Jacksonville over the last 12 months, the solid houses sold. The outlined ones expired, were withdrawn or were canceled.
Priced right from day one: sold in a median 19 days. Needed price cuts: 60 days, and sold for 94.1% of the first price.
What waiting costs
| Property taxes | $161 |
| Homeowners insurance | $250 |
| Upkeep | $246 |
| Utilities | $250 |
| Your mortgage payment | if you have one |
| About | $905 + mortgage |
About $905 every month the home sits — plus your mortgage payment.
Listings that didn't sell stayed on the market a median of 84 days — roughly $2,478 in taxes, insurance, upkeep and utilities alone, and the home still didn't sell.
An example, not a quote: Onslow County rate 0.655 per $100 (NC Department of Revenue, 2025-26 county rates); town taxes add more inside town limits; insurance, upkeep (1% of value a year) and utilities are typical estimates.
When contracts fall apart
Contracts that fell apart
16%
412 of about 2,631 before closing
Those homes that later sold
78%
21% never sold
Sold vs. first ask after a fall-through
98.7%
vs. 100.0% on the first contract
Days to sell after a fall-through
58
vs. 21 on the first contract
The MLS doesn't record why a contract ends. In our experience the most common reasons are home inspection findings, appraisals that come in below the price, and buyer financing. How buyers paid on closed sales: conventional 13% · cash 8% · VA 69% · FHA 7%.
If you're selling
- Price it right from day one: homes priced correctly sold in a median of 19 days, while ones needing cuts took 60 days and still sold for only 94.1%.
- The $500-750K range struggled most, with a 23% rate of not selling. The $300-400K range did best at 12%.
- 1 in 7 Jacksonville listings didn't sell in the last 12 months, and waiting costs: unsold listings sat a median of 84 days with a median price cut of 1.0%.
- 16% of contracts fell apart before closing, most often inspection, appraisal or financing issues. Homes that went back on the market after a fall-through took a median of 58 days to sell again, versus 21 days for first contracts.
If you're buying
- 46% of Jacksonville homes sold below the first asking price, so there is room to negotiate.
- Homes that need a price cut sit a median of 60 days versus 19 days for ones priced right from the start, so patience can pay off on longer-sitting listings.
- Most buyers in Jacksonville are using VA financing (69%), with conventional loans at 13%, cash at 8%, and FHA at 7%.
Did you know?
- The median sold price in Jacksonville over the last 12 months was $295,000.
- For a home at that price, estimated monthly carrying costs before the mortgage run about $905, and that estimate jumps to about $2,478 a month for homes that sit unsold.
- Even after a contract falls apart, 79% of those homes go on to sell later, typically at 98.6% of asking price.
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Thinking of selling in Jacksonville? What it takes and what it costs →
For sellers
Listings that didn't sell
14%
about the same as a year ago
349 expired, withdrawn or canceled vs 2,213 sold
Sold vs. first asking price
100.0%
about the same as a year ago
median sale price ÷ original list price
Sold below first asking
46%
share of homes that sold
Price cut on homes that didn't sell
1.0%
median — and they still didn't sell
For buyers
True days on market
25
up 3 days from a year ago
median for sold homes, counted from the first listing
Typical room below first ask
0.0%
how far under the original price homes sold
Didn't sell, then sold on a relist
25%
of listings that didn't sell the first time
Median sold price
$295K
up 7.3% from a year ago
2,213 homes sold
The last 24 months
15% latest month · Sep 26
25 latest month · Sep 26
100.0% latest month · Sep 26
By starting price
| First asking | Sold | Didn't sell | % didn't sell | True days | Sold vs. first ask |
|---|---|---|---|---|---|
| Under $300K | 1,133 | 184 | 14% | 19 | 100.0% |
| $300–400K | 881 | 121 | 12% | 40 | 100.0% |
| $400–500K | 161 | 25 | 13% | 41 | 100.0% |
| $500–750K | 34 | 10 | 23% | 15 | 100.0% |
| $750K–1M | 2 | 5 | 71% | 130 | 92.4% |
| $1M+ | 2 | 4 | 67% | 68 | 58.6% |
Neighborhoods in Jacksonville
| Neighborhood | Sold | Didn't sell | % didn't sell | True days | Sold vs. first ask |
|---|---|---|---|---|---|
| Stateside | 124 | 12 | 9% | 84 | 100.0% |
| Onslow Bay | 121 | 8 | 6% | 57 | 100.0% |
| Towne Pointe | 98 | 7 | 7% | 90 | 100.0% |
| Northwoods | 70 | 15 | 18% | 32 | 98.7% |
| Carolina Plantations | 63 | 16 | 20% | 23 | 98.8% |
| Brynn Marr | 63 | 14 | 18% | 13 | 100.0% |
| Carolina Forest | 69 | 7 | 9% | 21 | 99.0% |
| Vineyard Trail | 67 | 1 | 2% | 37 | 100.0% |
| Sterling Farms | 41 | 8 | 16% | 21 | 100.0% |
| Hunters Creek | 38 | 2 | 5% | 9 | 100.0% |
| Williamsburg Plantation | 33 | 7 | 18% | 19 | 98.8% |
Homes only (land excluded), last 12 months unless noted. "Didn't sell" = listings that expired, were withdrawn or were canceled (some owners stop for reasons that have nothing to do with the market); true days on market counts from the first listing, even when a home was relisted. Source: Hive MLS listing and sales records, updated October 9, 2026. Totals only — no individual listing is shown. Buddy Blake Team · Coldwell Banker Sea Coast Advantage · (910) 395‑1000