Market insights

What really happens to homes listed in Rocky Point

The numbers most home sites don't show: how many listings never sell, how long homes really take, and what they sell for against the first asking price.

Download the PDF report

Buddy Blake Team · Coldwell Banker Sea Coast Advantage

Market insights: Rocky Point

October 7, 2026
(910) 395‑1000 · buddyblake.ai

Rocky Point: 1 in 8 Listings Didn't Sell This Year

In Rocky Point, most homes that sold did so in 25 days at 97.8% of asking price. Price it right and homes moved in 13 days. Price it wrong and it took 73 days, with sellers cutting price and still landing lower at closing.

Summary written September 30, 2026 from that day's numbers. The figures in the tiles update every hour, so they can differ slightly.

18 sold out of every 20 listed 2 didn't expired, withdrawn or canceled

Which pile do you want to be in?

Out of every 20 homes listed in Rocky Point over the last 12 months, the solid houses sold. The outlined ones expired, were withdrawn or were canceled.

Priced right from day one: sold in a median 12 days. Needed price cuts: 73 days, and sold for 93.5% of the first price.

What waiting costs

A typical $374,849 home, per month
Property taxes$230
Homeowners insurance$250
Upkeep$312
Utilities$250
Your mortgage paymentif you have one
About$1,039 + mortgage

About $1,039 every month the home sits — plus your mortgage payment.

Listings that didn't sell stayed on the market a median of 83 days — roughly $2,837 in taxes, insurance, upkeep and utilities alone, and the home still didn't sell.

An example, not a quote: Pender County rate 0.7375 per $100 (NC Department of Revenue, 2025-26 county rates); town taxes add more inside town limits; insurance, upkeep (1% of value a year) and utilities are typical estimates.

When contracts fall apart

Contracts that fell apart

17%

36 of about 214 before closing

Those homes that later sold

89%

11% never sold

Sold vs. first ask after a fall-through

97.6%

vs. 97.8% on the first contract

Days to sell after a fall-through

58

vs. 20 on the first contract

The MLS doesn't record why a contract ends. In our experience the most common reasons are home inspection findings, appraisals that come in below the price, and buyer financing. How buyers paid on closed sales: conventional 51% · cash 16% · VA 13% · FHA 19%.

If you're selling

  • Homes priced right sold in 13 days. Homes that needed cuts sat 73 days and still closed lower, at 93.5% of asking.
  • The $400-500K range struggled most, with a 15% rate of not selling. Under $300K was the easiest range at 7%.
  • Listings that never sold sat a median of 83 days and still saw a 1.9% price cut before coming off market.
  • 18% of contracts fell apart, most often inspection, appraisal or financing issues. Of those homes, 87% sold later, but at 65 days and 96.9% of asking versus 19 days and 97.8% the first time around.

If you're buying

  • 64% of homes sold below the first asking price, and the typical sale closed at 97.8% of asking. There's room to negotiate.
  • Homes that sat and needed a price cut still closed around 93.5% of asking. Patience can pay off on listings that have been sitting.
  • Financing mix: 50% conventional, 19% FHA, 17% cash, 13% VA. Cash is not the only way in.

Did you know?

  • The rate of listings not selling dropped from 17% a year ago to 12% now in Rocky Point.
  • On a $374,849 home at 7.03%, the estimated monthly carrying cost is about $3,040.
  • A home that sits unsold can cost an estimated $8,300 in carrying costs before it ever closes.

Thinking of selling in Rocky Point? What it takes and what it costs →

For sellers

Listings that didn't sell

12%

down 5.1 pts from a year ago

23 expired, withdrawn or canceled vs 176 sold

Sold vs. first asking price

97.8%

about the same as a year ago

median sale price ÷ original list price

Sold below first asking

64%

share of homes that sold

Price cut on homes that didn't sell

1.9%

median — and they still didn't sell

For buyers

True days on market

25

down 7 days from a year ago

median for sold homes, counted from the first listing

Typical room below first ask

2.2%

how far under the original price homes sold

Didn't sell, then sold on a relist

35%

of listings that didn't sell the first time

Median sold price

$377K

up 0.6% from a year ago

176 homes sold

By starting price

First askingSoldDidn't sell% didn't sellTrue daysSold vs. first ask
Under $300K55610%1898.5%
$300–400K38512%2797.4%
$400–500K52712%3598.3%
$500–750K26310%3597.2%
$750K–1M4120%6100.0%
$1M+1150%16100.0%

Homes only (land excluded), last 12 months unless noted. "Didn't sell" = listings that expired, were withdrawn or were canceled (some owners stop for reasons that have nothing to do with the market); true days on market counts from the first listing, even when a home was relisted. Source: Hive MLS listing and sales records, updated October 7, 2026. Totals only — no individual listing is shown. Buddy Blake Team · Coldwell Banker Sea Coast Advantage · (910) 395‑1000

Whenever you're ready — no forms, no pressure. Call or text and a real person answers.