Buddy Blake Team · Coldwell Banker Sea Coast Advantage
Market insights: ZIP 28468 · Sunset Beach
September 23, 2026
(910) 395‑1000 · buddyblake.ai
In ZIP 28468, 1 in 4 homes listed didn't sell
In the last 12 months, 568 homes finished their time on the market in ZIP code 28468 (Sunset Beach area): 433 sold and 135 did not — about 1 in 4. The ones that sold took a median of 57 days, counted from the first day listed, and closed at 96.5% of their first asking price.
Which pile do you want to be in?
Out of every 20 homes listed in ZIP 28468 · Sunset Beach over the last 12 months, the solid houses sold. The outlined ones expired, were withdrawn or were canceled.
Priced right from day one: sold in a median 12 days. Needed price cuts: 105 days, and sold for 91.8% of the first price.
What waiting costs
| Mortgage (principal + interest) | $2,637 |
| Property taxes | $142 |
| Homeowners insurance | $250 |
| Upkeep | $415 |
| Utilities | $250 |
| About | $3,690 |
About $3,690 every month the home sits.
Listings that didn't sell stayed on the market a median of 152 days — roughly $18,500 in holding costs, and the home still didn't sell.
An example, not a quote: 20% down, 30-year fixed at 6.95% (Freddie Mac average, 2026-09-17); Brunswick County rate 0.342 per $100 (NC Department of Revenue, 2025-26 county rates); town taxes add more inside town limits; insurance, upkeep (1% of value a year) and utilities are typical estimates. If your home is paid off, the mortgage line drops out — the rest still adds up.
When contracts fall apart
Contracts that fell apart
16%
80 of about 515 before closing
Those homes that later sold
68%
31% never sold
Sold vs. first ask after a fall-through
91.5%
vs. 96.8% on the first contract
Days to sell after a fall-through
151
vs. 48 on the first contract
The MLS doesn't record why a contract ends. In our experience the most common reasons are home inspection findings, appraisals that come in below the price, and buyer financing. How buyers paid on closed sales: conventional 50% · cash 42% · VA 4% · FHA 2%.
If you're selling
- Homes priced right from day one sold in a median of 12 days. Homes that needed price cuts took 105 days and sold for 91.8% of their first price.
- Price range matters: 35% of homes starting at $400–500K didn't sell, compared with 17% at $300–400K.
- Waiting costs money. A $498,000 home runs about $3,690 a month to hold — roughly $18,500 over the time a typical unsold listing sat.
- About 1 in 6 contracts fell apart before closing. Homes that went back on the market sold for 91.5% of first asking, versus 96.8% for homes that closed on the first contract.
If you're buying
- 73% of homes sold below their first asking price — the first price is often a starting point.
- Homes that sit usually sit for a reason. Listings that didn't sell stayed on the market a median of 152 days.
Did you know?
- 42% of buyers paid cash, and 4% used VA loans.
- A year earlier, 24% of listings didn't sell; now it's 24%.
- When a contract fell apart, 31% of those homes never sold at all.
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For sellers
Listings that didn't sell
24%
about the same as a year ago
135 expired, withdrawn or canceled vs 433 sold
Sold vs. first asking price
96.5%
up 1.2 pts from a year ago
median sale price ÷ original list price
Sold below first asking
73%
share of homes that sold
Price cut on homes that didn't sell
2.0%
median — and they still didn't sell
For buyers
True days on market
57
up 26 days from a year ago
median for sold homes, counted from the first listing
Typical room below first ask
3.5%
how far under the original price homes sold
Didn't sell, then sold on a relist
24%
of listings that didn't sell the first time
Median sold price
$498K
up 34.6% from a year ago
433 homes sold
The last 24 months
34% latest month · Aug 26
67 latest month · Aug 26
95.6% latest month · Aug 26
By starting price
| First asking | Sold | Didn't sell | % didn't sell | True days | Sold vs. first ask |
|---|---|---|---|---|---|
| Under $300K | 88 | 39 | 31% | 47 | 94.7% |
| $300–400K | 78 | 16 | 17% | 65 | 94.3% |
| $400–500K | 39 | 21 | 35% | 77 | 93.5% |
| $500–750K | 185 | 41 | 18% | 36 | 99.5% |
| $750K–1M | 19 | 6 | 24% | 110 | 94.8% |
| $1M+ | 24 | 12 | 33% | 75 | 93.2% |
Homes only (land excluded), last 12 months unless noted. "Didn't sell" = listings that expired, were withdrawn or were canceled (some owners stop for reasons that have nothing to do with the market); true days on market counts from the first listing, even when a home was relisted. Source: Hive MLS listing and sales records, updated September 23, 2026. Totals only — no individual listing is shown. Buddy Blake Team · Coldwell Banker Sea Coast Advantage · (910) 395‑1000