Buddy Blake Team · Coldwell Banker Sea Coast Advantage
Market insights: ZIP 27804 · Rocky Mount
September 26, 2026
(910) 395‑1000 · buddyblake.ai
In ZIP 27804, 1 in 3 homes listed didn't sell
In the last 12 months, 403 homes finished their time on the market in ZIP code 27804 (Rocky Mount area): 285 sold and 118 did not — about 1 in 3. The ones that sold took a median of 59 days, counted from the first day listed, and closed at 95.4% of their first asking price.
Which pile do you want to be in?
Out of every 20 homes listed in ZIP 27804 · Rocky Mount over the last 12 months, the solid houses sold. The outlined ones expired, were withdrawn or were canceled.
Priced right from day one: sold in a median 20 days. Needed price cuts: 94 days, and sold for 91.7% of the first price.
What waiting costs
| Mortgage (principal + interest) | $1,388 |
| Property taxes | $137 |
| Homeowners insurance | $250 |
| Upkeep | $217 |
| Utilities | $250 |
| About | $2,240 |
About $2,240 every month the home sits.
Listings that didn't sell stayed on the market a median of 125 days — roughly $9,200 in holding costs, and the home still didn't sell.
An example, not a quote: 20% down, 30-year fixed at 7.03% (Freddie Mac average, 2026-09-24); Nash County rate 0.63 per $100 (NC Department of Revenue, 2025-26 county rates); town taxes add more inside town limits; insurance, upkeep (1% of value a year) and utilities are typical estimates. If your home is paid off, the mortgage line drops out — the rest still adds up.
When contracts fall apart
Contracts that fell apart
20%
71 of about 357 before closing
Those homes that later sold
61%
38% never sold
Sold vs. first ask after a fall-through
91.7%
vs. 96.0% on the first contract
Days to sell after a fall-through
142
vs. 50 on the first contract
The MLS doesn't record why a contract ends. In our experience the most common reasons are home inspection findings, appraisals that come in below the price, and buyer financing. How buyers paid on closed sales: conventional 41% · cash 22% · VA 11% · FHA 24%.
If you're selling
- Homes priced right from day one sold in a median of 20 days. Homes that needed price cuts took 94 days and sold for 91.7% of their first price.
- Price range matters: 39% of homes starting at $400–500K didn't sell, compared with 28% at Under $300K.
- Waiting costs money. A $260,000 home runs about $2,240 a month to hold — roughly $9,200 over the time a typical unsold listing sat.
- About 1 in 5 contracts fell apart before closing. Homes that went back on the market sold for 91.7% of first asking, versus 96.0% for homes that closed on the first contract.
If you're buying
- 77% of homes sold below their first asking price — the first price is often a starting point.
- Homes that sit usually sit for a reason. Listings that didn't sell stayed on the market a median of 125 days.
Did you know?
- 22% of buyers paid cash, and 11% used VA loans.
- A year earlier, 23% of listings didn't sell; now it's 29%.
- When a contract fell apart, 38% of those homes never sold at all.
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For sellers
Listings that didn't sell
29%
up 5.9 pts from a year ago
118 expired, withdrawn or canceled vs 285 sold
Sold vs. first asking price
95.4%
down 1.1 pts from a year ago
median sale price ÷ original list price
Sold below first asking
77%
share of homes that sold
Price cut on homes that didn't sell
3.0%
median — and they still didn't sell
For buyers
True days on market
59
up 16 days from a year ago
median for sold homes, counted from the first listing
Typical room below first ask
4.6%
how far under the original price homes sold
Didn't sell, then sold on a relist
17%
of listings that didn't sell the first time
Median sold price
$260K
about the same as a year ago
285 homes sold
The last 24 months
27% latest month · Aug 26
82 latest month · Aug 26
92.5% latest month · Aug 26
By starting price
| First asking | Sold | Didn't sell | % didn't sell | True days | Sold vs. first ask |
|---|---|---|---|---|---|
| Under $300K | 174 | 67 | 28% | 41 | 96.1% |
| $300–400K | 75 | 32 | 30% | 95 | 95.4% |
| $400–500K | 17 | 11 | 39% | 83 | 92.9% |
| $500–750K | 15 | 6 | 29% | 98 | 94.0% |
| $750K–1M | 4 | 2 | 33% | 45 | 92.6% |
Homes only (land excluded), last 12 months unless noted. "Didn't sell" = listings that expired, were withdrawn or were canceled (some owners stop for reasons that have nothing to do with the market); true days on market counts from the first listing, even when a home was relisted. Source: Hive MLS listing and sales records, updated September 26, 2026. Totals only — no individual listing is shown. Buddy Blake Team · Coldwell Banker Sea Coast Advantage · (910) 395‑1000